ABA Series, Ep 27 - Podcast Show Notes

ABA Awards Finale – What We Learned and What’s Next

In this final episode of the Annual Breeder Awards series, Sara and Isobel reflect on the standout stories from 2024, the realities of responsible dog breeding, and why structure, support, and self-reflection are more important than ever. They also announce the launch of the 2025 ABA Awards and how you can get involved.
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In this episode, we discuss:

• What Makes a Breeder Stand Out
  • Passion vs. professionalism: why both matter
  • The myth of the ‘accidental breeder’
  • How structure and reflection separate average from excellent
• Learning from the 2024 ABA Winners
  • Jackie Mullin’s systematic approach and holistic mindset
  • Steve’s devotion to a high-maintenance breed and why passion alone isn’t always enough
  • Di Stevens’ unapologetic commitment to marketing and raising the standard
• The Real Cost of Doing Things Properly
  • Why quality breeding should never chase the cheapest option
  • Profiting ethically and reinvesting into your dogs
  • Puppy pricing as a reflection of process, not just pedigree
• Why the Brew Crew Exists (and Why You Should Join)
  • Building systems that prevent problems, not just fix them
  • Weekly support, spotlight sessions and real community connection
  • How the Brew Crew helps you breed better, not just ‘get through’ a litter

Special Offer:

• Use promo code podfan50 to get 50% off your first month of Brew Crew membership.
• This offer expires 23rd June, and members who join before then will get access to our next live Spotlight Session focused on Breeding Budgets and Puppy Pricing—a must-attend if you want clarity, confidence and a strategy that works.
• Join now at: breedersbrew.com/brewcrew
• Apply for the 2025 ABA Awards: breedersbrew.com/aba